{"id":9948,"date":"2023-11-02T16:59:09","date_gmt":"2023-11-02T08:59:09","guid":{"rendered":"https:\/\/www.fhcchina.com\/homepage-of-fhc-shanghai-global-food-trade-show\/brilliant-activities\/professional-forums"},"modified":"2026-01-14T11:15:04","modified_gmt":"2026-01-14T03:15:04","slug":"professional-forums","status":"publish","type":"page","link":"https:\/\/www.fhcchina.com\/en\/homepage-of-fhc-shanghai-global-food-trade-show\/brilliant-activities\/professional-forums","title":{"rendered":"Professional Forums"},"content":{"rendered":"\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tThe forum is scheduled to commence at 13:20 on November 12 in the Forum Area of Hall N2 at the Shanghai New International Expo Centre! Featuring five frontline speakers, including brand representatives, data experts, and FMCG retail channel specialists, the event will focus on trend insights, sales techniques, product selection strategies, and grassroots marketing. Through decoding case studies and analyzing market shifts, the forum aims to empower food brands to break through barriers and achieve growth. We cordially invite you to join us!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tThe forum features an all-star lineup of experts decoding growth strategies to help you dominate the 2025 F&B landscape! Through roundtable discussions, real-world case studies, and networking opportunities, we unveil proven tactics\u2014enabling you to feast on opportunities and ignite explosive growth in the food and beverage sector!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t It is a high-end industry summit focused on the international development of the entire cocoa supply chain. This year, under the core theme of “Restructuring the Global Value Chain \u00b7 Exploring a Sustainable Future,” the event will feature representatives from the Thailand Cocoa and Chocolate Trade Association, Swiss brand Canonica, global supplier Callebaut, as well as founders of domestic chocolate brands. Together, they will provide an in-depth analysis of the industry landscape and trade ecosystem both in China and abroad.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t The Earth nurtures all life and provides us with sustenance, and we should treat our Mother Earth with care. Restaurants in Shanghai are widely experiencing operational challenges. Under these new market conditions, how can catering enterprises transform and break through the difficulties? The forum on November 12 aims to help industry players navigate the challenging landscape, identify practical pathways for upgrading and transformation, and expand into new growth areas. The event will feature influential leaders from the catering sector, who will share their experiences and insights.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t Amidst the increasingly homogeneous competition in the catering industry, where traditional marketing models are yielding diminishing returns, there is an urgent need for catering enterprises to establish a new growth paradigm. Leveraging the course system co-developed by experts Chi Wei and Li Guoping, this conference is designed to provide founders and senior executives in the catering sector with a high-value platform for in-depth learning, practical exchange, and resource networking\u2014empowering businesses to overcome growth bottlenecks and achieve sustainable innovation.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t As the world’s largest meat producer and consumer, China witnessed a “volume decline with value increase” in meat imports from January to August 2025, with a clear annual trend of “shrinking volume, rising prices, and structural upgrading.” Meanwhile, geopolitical fluctuations, animal disease impacts, and extreme climate events continue to challenge the resilience of the global meat supply chain. The industry urgently requires a dedicated platform for professional exchange to collectively explore pathways through these challenges.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t The event will be held from 10:00 AM to 5:00 PM on November 12 in Forum Zone E7C70. Featuring 7 specialized speeches, two panel discussions, and one technical competition for professional delivery services, it aims to actively promote the online diversification of the entire catering industry and collectively explore the new landscape of the delivery market with its significant potential of 200 million customers.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t As consumer demand rapidly shifts towards personalized, health-conscious, and experience-driven preferences, traditional catering models are grappling with operational inefficiencies and mounting innovation pressure. Compounded by industry-wide challenges such as rising supply chain costs and accelerated digital transformation, there is an urgent need for businesses to pivot from “scale expansion” to “quality refinement,” and from “model replication” to “value innovation.” Against this backdrop, the catering industry faces an unprecedentedly urgent need for sharing practical experiences, benchmarking innovative cases, and fostering resource collaboration. There is a critical demand for an industry platform that combines strategic depth with actionable value to build consensus and navigate challenges effectively.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t The forum focuses on optimizing the China-EU geographical indication mutual recognition mechanism and cross-border intellectual property protection, providing in-depth analysis of EU market access standards, and sharing classic cases of China-EU geographical indication products. Through four key segments\u2014policy interpretation, brand management, and product promotion\u2014it explores pathways for building market-oriented systems for regional public brands and practical solutions for empowering GI product innovation through technology and digital marketing.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t This conference brings together frozen food producers, cold chain equipment suppliers, warehousing and logistics service providers, and buyers from across the country. It aims to drive innovation and upgrading in multiple dimensions\u2014including supply chain, distribution channels, technology, and policy\u2014within the frozen food industry. By fostering enhanced synergy across the industrial chain and promoting market collaboration and shared success, the event seeks to facilitate cooperation and mutual benefits.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t This event focuses on technological innovation in cold chain equipment and energy-efficient upgrades of cold storage facilities. Structured around the framework of “policy interpretation + technology demonstration + implementation scenarios + business matching,” it addresses core industry challenges such as the high costs of cold storage energy-saving renovations, difficulties in technology implementation, and lack of standardized practices. The forum aims to accelerate the market adoption of intelligent cold chain equipment and energy-saving technologies, thereby supporting the industry in achieving high-quality and sustainable development.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Integrating a conference with an exhibition, this event brings together businesses across the industrial ecosystem, including prepared ingredients, sauces and seasonings, and restaurant management systems. Centered around intelligent cooking equipment, it aims to link key objectives such as smart application, operational assistance, cooking control, and output consistency. The initiative seeks to promote the widespread adoption of intelligent equipment in restaurants, enhancing efficiency and reducing operational costs.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t The forum will be held from 10 a.m. to 5 p.m. on November 12th in the E1 forum area, focusing on popular fields such as catering, health and wellness, smart retail, and packaging design. It will specially invite senior executives from leading enterprises in the chain industry, representatives of capital providers, and digital experts. Through in-depth dialogues on multiple themes, it aims to help the chain franchise industry achieve a strategic leap from “scale growth” to “quality growth”.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t The conference will explore new models for the globalization of Chinese restaurant chains and the development of an intelligent ecosystem. It will focus on promoting case studies of outstanding brands and innovative Chinese dining models, as well as delivering standardized solutions through smart systems and food robotics. By fostering in-depth integration across the entire industrial chain and ecosystem, the event aims to establish an international platform for display, exchange, and collaboration. This year’s conference will actively respond to national strategies by advancing the global expansion of Chinese restaurant chains and promoting the overseas application of intelligent food robotics, thereby fostering innovative applications and building a global ecosystem.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tSuper Cocoa & Chocolate Industry Forum<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tEcoHowFun: Mother Earth Talk<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
In the marketplace zone, we will set up a main stage shaped like the globe, where brand exhibitors and eco-farmers can share their brand stories, showcase talents, and engage in various activities. Together with EcoHowFun, they will celebrate the joy of harvest.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tEmbracing Change \u2014\u2014 Co-creating the Future of the Catering Industry Forum<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tFood & Beverage Private Domain Operations and Innovative Growth Forum<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t2025 FHC International Meat Summit<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tThe 6th Food Delivery Industry Ecological Conference 2025<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t2025 Strength of Will in Action: The 22nd Chinese Catering Entrepreneurship & Innovation Forum<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t2025 China-EU Geographical Indication & Regional Brand Development International Forum<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t2025 \u00a0Forum on Refrigerated Food Industry New Ecosystem and General Election Conference of East China Branch of \u00a0Refrigerated Food Institute(China Food News)<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tEco-Innovation, Scenario Collaboration – 2025 Cold Chain Equipment Innovation and Development Conference<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t2025 China Smart Kitchen \u00b7 Cooking Robot Ecological Conference<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tGathering Momentum, Leaping Forward \u2013 2025 SFE Franchise Autumn Summit<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t2025 Chinese Cuisine Globalization Development Forum & RFF 1st World Robots For Food Innovation Conference<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t